Subscription and customer lifecycle management for direct-to-consumer brands
Why We Invested
In a world where DTC brands rely on regular touchpoints with their customers to thrive, Smartrr provides subscription tools and analytics that help brands deepen their relationships with their customers. Today, businesses can’t afford to lose a single customer, yet consumers themselves are projected to curtail spending. In 2023, 75% of brands are expected to offer subscriptions, and revenue from subscriptions is forecasted to hit 18% of the overall D2C market. When brands with an existing subscription business switch to Smartrr, they see a 130% increase in subscribers.